部门 市场营销 & 业务分析
开发创新的解决方案
You will learn to use data to make practical marketing decisions 为 a company, solving problems and improving efficiency through data-driven insight, managerial strategies and clear communication.
Successful marketing professionals develop innovative solutions, products and services that meet and exceed customer needs. As a marketing and business analytics student, you will build your knowledge of brand communications, 供应链与物流, 消费者的行为, 市场研究, 国际营销. You will employ digital marketing strategies and analytics to promote brand awareness. You will increase your understanding of consumers, 市场, 市场研究 techniques and marketing strategies.
全国排名实惠的项目
The College of 业务 has been recognized by the highly anticipated U.S. 新闻 & World Report rankings 为 2023 为 several programs.
的一个&移动商务业务优势
在这里你将获得知识, confidence and the practical tools you need to become a professional, 准备好在市场上竞争.
AACSB
认证
Earn a valuable degree from a fully accredited business program. 自1976年以来, the College of 业务 has held this prestigious designation making it one of roughly 800 institutions to hold such a distinction worldwide.
学生的经验
世界一流的教师
Engage with exceptional faculty who are both significant scholars and industry leaders that provide you with personalized attention. Renowned 为 their research and enterprising spirit, learn from the best to be the best with industry insights they provide.
职业服务
你的未来
Explore careers and develop a plan as you meet one-on-one with our career coaches. Our team will help you curate your resume and cover letters, 准备模拟面试, 为您提供专业的大头照, and offer you employment opportunities and access to network with some of the largest companies across several industries.
业务分析
阻止程序
Our 业务分析 and Master of Science in Supply Chain Management programs are STEM-designated, ensuring our students have the competitive advantage in the fastest-growing market. This prepares our students 为 professional career opportunities that provide job security, 灵活性, 满意度, 以及出色的赚钱潜力.
奖学金
投资你的未来
Committed to investing in our students' futures, our programs are not only af为dable but of great value. In addition to the scholarships available from A&M-商务, the College of 业务 offers scholarships specifically 为 business students.
皇冠体育365赌博
商业分析(工商管理学士)
大数据已经成为一门大生意, and professionals with the ability to identify opportunity and solve problems from this data are in demand across diverse industries. Prepare 为 a career as a computer systems analyst, 管理分析师, 业务分析师, 过程分析, 市场研究分析师, operations research analyst or cyber-security analyst with this STEM degree program.
商业分析(MS)
The Master of Science in 业务分析 is a STEM degree program which will prepare you to enter the work为ce in the rapidly emerging field of business analytics, 包括收集, 组织, 分析, optimizing and interpreting Big Data 为 problem solving and decision making.
营销(BBA)
The BBA in 市场营销 program will teach you how organizations plan, 组织, administer and achieve their business objectives through effective marketing. You will learn to develop and deploy strategic marketing plans based on creativity and analytics that help drive market success.
市场营销与市场分析(MS)
The Master of Science in 市场营销 and 市场营销 Analysis program will help you develop the fundamental marketing knowledge and skills associated with market analysis, digital marketing and decision making via cutting-edge analytics. This program will help you expand your professional horizons whether you are an experienced marketing professional or want to add a marketing edge to your portfolio.
毕业证书
商业分析研究生证书
The 商业分析研究生证书 is a 12 semester hour (4 courses) certificate. All courses are currently being taught and eligible to help meet the requirements 为 the Master of Science in 业务分析 (MS-BUSA) program.
研究 项目
服务 Strategies and Channel Coordination
Examine how the consumer compares online services and offline retailers when deciding to purchase a product. 了解更多
学生组织
The 部门 市场营销和商业分析 Student Organization is open to all interested students. 我们提供“学与教”课程, visits to 达拉斯 and Richardson 为 professional networking events, and works with 职业服务 to provide internships as well as other career-readiness programs. The organization also provides leadership opportunities 为 members.
认识我们的教师
皇冠体育365
- 市场营销和商业分析
- 903.886.5692
- (电子邮件保护)